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James Best

  • The Work
  • The Projects
  • THE GUY
  • THE INFO

Converse - Brand Voice

The VP of Brand Design took a chance on a crazy humor writer to come in and reinvent/refine/push Converse’s brand voice. It was their major relaunch of Jack Purcell and CONS, so I helped lay the groundwork there as well. Here is a peek into the Converse Brand Voice deck I wrote and designed.

Converse TOV - Sneaker.jpg
Converse TOV - Americana.jpg
Converse Democratic.jpg

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